Say It With Pepsi: Times Square Experience

for Pepsi

Interactive Times Square takeover for the #SayItWithPepsi social campaign.

Developed a custom iOS application for 15 iPad Pro's that allowed street team members to extract faces and composite them into Pepsi-inspired emojis.

These emojis were then published to select digital boards and shared on social media.

Provided OpenCV foreground extraction research, creative programming and social integration.

Designed and engineered at The Barbarian Group. Built using C++/Cinder. Deployed in New York, NY.


New York, NY

Studio: The Barbarian Group

Client: Pepsi

Role: Software Engineer